1 00:00:00,000 --> 00:00:03,497 (mellow electronic music) 2 00:00:03,497 --> 00:00:05,870 (mellow electronic music) 3 00:00:05,870 --> 00:00:06,890 - [Marco] I think the global leaders, 4 00:00:06,890 --> 00:00:10,270 they need to be very much together, 5 00:00:10,270 --> 00:00:13,880 and try to expend the same kind of voice. 6 00:00:13,880 --> 00:00:16,590 Of course, governments need to do their part, 7 00:00:16,590 --> 00:00:19,933 so the role of governments, the role of leaders 8 00:00:19,933 --> 00:00:23,560 in politics is gonna become even more key 9 00:00:23,560 --> 00:00:25,930 going forward because the global change, 10 00:00:25,930 --> 00:00:28,410 the global warming is happening. 11 00:00:28,410 --> 00:00:31,475 It's not something that is under discussion. 12 00:00:31,475 --> 00:00:34,320 So, in terms of pressure on us, 13 00:00:34,320 --> 00:00:37,830 we started working sustainability many years ago. 14 00:00:37,830 --> 00:00:40,140 We keep on doing that, we try to offset anything 15 00:00:40,140 --> 00:00:42,234 that we do in terms of impact on the planet, 16 00:00:42,234 --> 00:00:44,810 and it's something that we want to be 17 00:00:44,810 --> 00:00:46,390 in a sustainable business. 18 00:00:46,390 --> 00:00:48,360 The clothing's going to be absolutely paramount 19 00:00:48,360 --> 00:00:51,390 in changing the sustainability discussion. 20 00:00:51,390 --> 00:00:53,310 If you think about all these companies 21 00:00:53,310 --> 00:00:55,920 that are trying to develop leather in vitro, 22 00:00:55,920 --> 00:00:58,310 that's, for us, going to be completely disrupted 23 00:00:58,310 --> 00:00:59,270 in that supply chain, 24 00:00:59,270 --> 00:01:01,640 and reducing the use of tanneries, 25 00:01:01,640 --> 00:01:04,343 reducing the pollution that is created by the leather. 26 00:01:04,343 --> 00:01:06,220 That of course is a some cow product 27 00:01:06,220 --> 00:01:07,810 of the food industry, but still we use it. 28 00:01:07,810 --> 00:01:11,330 We use a lot of water to clean that and so, 29 00:01:11,330 --> 00:01:14,597 we invested in this start-ups to see when is gonna 30 00:01:14,597 --> 00:01:18,160 create the level of quality of the leather that we need, 31 00:01:18,160 --> 00:01:19,990 and also scalability in terms of size, 32 00:01:19,990 --> 00:01:22,000 because of the size of the company. 33 00:01:22,000 --> 00:01:24,070 3D printing is gonna be changing as well 34 00:01:24,070 --> 00:01:25,910 and reducing the way that you are when you do 35 00:01:25,910 --> 00:01:27,370 profit tops, et cetera. 36 00:01:27,370 --> 00:01:31,070 So, we need, especially in the supply chain, 37 00:01:31,070 --> 00:01:34,490 we need to invest because it's just a matter of creating 38 00:01:34,490 --> 00:01:36,630 and going forward a better world. 39 00:01:36,630 --> 00:01:38,113 Yeah, we do many, many other things 40 00:01:38,113 --> 00:01:40,203 in terms of sustainability. 41 00:01:41,640 --> 00:01:44,700 We always ask the question, there is a better way to do it. 42 00:01:44,700 --> 00:01:46,450 And it's more expensive, 43 00:01:46,450 --> 00:01:48,539 but luckily we are in a very, 44 00:01:48,539 --> 00:01:50,460 I added value to the business, 45 00:01:50,460 --> 00:01:52,893 so we can afford to do this investment.