WEBVTT

00:00:00.100 --> 00:00:14.600
This is about showing up feeling really good about my life and

00:00:14.600 --> 00:00:18.700
my work and it's little by little daily things course.

00:00:18.700 --> 00:00:21.900
I have Big Dreams for the company in the whole thing and how

00:00:21.900 --> 00:00:25.100
I want it to be but but actually it's really important

00:00:25.100 --> 00:00:29.600
than that really feeling successful and feeling like I'm on the

00:00:29.600 --> 00:00:40.300
right path everyday defining success has something to do with

00:00:40.300 --> 00:00:46.600
continuity because I've been in business a long time and doing

00:00:46.600 --> 00:00:47.500
what I want to do.

00:00:47.500 --> 00:00:48.800
I define success.

00:00:49.300 --> 00:00:53.400
By creating a company that that has a mission and purpose

00:00:53.400 --> 00:00:56.200
that people can feel good about and ultimately create an environment

00:00:56.200 --> 00:01:00.300
that not only benefits people from a healthy lifestyle

00:01:00.300 --> 00:01:03.300
perspective would also make profits and can support kind of this

00:01:03.300 --> 00:01:03.500
ecosystem.

00:01:10.200 --> 00:01:13.500
I would say all the big leaves are all the big successes

00:01:13.500 --> 00:01:17.900
in my life have occurred like directly after a very big failure

00:01:17.900 --> 00:01:23.500
early days. When I actually produce a fabric.

00:01:23.500 --> 00:01:25.400
That was my main fabric.

00:01:25.400 --> 00:01:28.400
Most of my business was just this one cotton French terry in the

00:01:28.400 --> 00:01:30.100
very early days of my business.

00:01:30.100 --> 00:01:31.200
It wasn't right.

00:01:31.200 --> 00:01:32.800
It was a caiman wrong.

00:01:32.800 --> 00:01:36.800
It was too thin and thin warm well and it led me to realize

00:01:36.800 --> 00:01:40.300
that I had to I had to have not my eggs all in one

00:01:40.300 --> 00:01:43.900
basket. So to speak I had to I had to diversify I like to

00:01:43.900 --> 00:01:46.100
think of failures as opportunities.

00:01:46.100 --> 00:01:48.900
It's important to recognize when you make a mistake and just

00:01:48.900 --> 00:01:53.000
the rack and just to move forward and try to learn by our mistakes

00:01:53.000 --> 00:02:03.100
in my business cuz I've been in the same job for 24 years of

00:02:03.100 --> 00:02:03.300
age

00:02:10.200 --> 00:02:15.000
Racing sausages something that I don't feel.

00:02:16.300 --> 00:02:19.200
Animal being pretentious actually, like sinking life.

00:02:19.200 --> 00:02:22.400
If you fall you can always stand up and there's a reason why

00:02:22.400 --> 00:02:31.300
you can fall in school by the time that we tried to rebuild

00:02:31.300 --> 00:02:32.500
our soul cycle website.

00:02:32.500 --> 00:02:35.400
We learned that even though there can be a lot of errors with

00:02:35.400 --> 00:02:37.900
technology to make up for it with human capital.

00:02:37.900 --> 00:02:44.500
My friend has is the ability to stand up and done it good team

00:02:44.500 --> 00:02:48.400
members. When is a failure of the first take responsibility

00:02:48.400 --> 00:02:52.300
for that? When is it success of the Lost take responsibility

00:02:52.300 --> 00:02:52.600
for that?

00:02:55.300 --> 00:03:04.000
Show me I would put you on the list how to cope with demand

00:03:04.000 --> 00:03:07.300
and how your brand show that conform to this new reality.

00:03:07.300 --> 00:03:11.100
I think the other biggest challenge is always to be at the Forefront

00:03:11.100 --> 00:03:15.800
of what customer once they are more demanding than ever.

00:03:15.800 --> 00:03:19.300
They want Discovery and younes every second of the day and we

00:03:19.300 --> 00:03:23.000
ourselves to make sure that we are that destination.

00:03:23.000 --> 00:03:26.800
You know, I think the biggest challenge for us for all of us will

00:03:26.800 --> 00:03:32.200
be conditions and I look at the trade War.

00:03:32.200 --> 00:03:35.600
I look at the rising cost of debt and I think the economic

00:03:35.600 --> 00:03:36.600
climate will be more difficult.

00:03:36.600 --> 00:03:39.900
I think it'll be harder just to ride the momentum going to require

00:03:39.900 --> 00:03:44.500
better decisions faster decisions more and more competition

00:03:44.500 --> 00:03:45.700
entering the industry.

00:03:45.700 --> 00:03:50.700
Especially small startups are now growing 50 or 100% a year

00:03:50.700 --> 00:03:54.500
and they're really creeping up to to compete with some of the

00:03:54.500 --> 00:03:55.100
bigger guys.

00:04:02.100 --> 00:04:07.500
You know, I do want my company which is my namesake to to live

00:04:07.500 --> 00:04:13.800
on in a like my children to live on and Thrive without me and

00:04:13.800 --> 00:04:15.900
we're very much of a collective in the way.

00:04:15.900 --> 00:04:18.400
We work is his defined kind of aesthetic.

00:04:18.400 --> 00:04:21.500
So I guess I'm trying to think of you know,

00:04:21.500 --> 00:04:22.500
how do I set that up?

00:04:22.500 --> 00:04:31.600
Same level that would be an accomplishment after a long time.

00:04:31.600 --> 00:04:40.200
We have a leg up in terms of retargeting and remarketing.

00:04:40.200 --> 00:04:43.200
So when you think of the big guys we want to be right there

00:04:43.200 --> 00:04:51.100
up with them in the next few years because the unsatisfaction

00:04:51.100 --> 00:04:54.800
makes you stronger when you asked me if my numbers are big enough,

00:04:54.800 --> 00:04:57.400
I would tell you like I would love to go even further.

00:04:57.400 --> 00:05:01.300
So I wish that would be more Global International.

00:05:02.100 --> 00:05:05.200
I've been seen being understood the way that I want to.

00:05:06.300 --> 00:05:07.600
ending timeless