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- When you think about what
defines modern companies

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and work, it's all about collaboration.

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No big thing gets done by one individual.

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(upbeat music)

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Things get done by
teams and collaboration,

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and so to me at Microsoft,
we spend a lot of time

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thinking about not only collaboration

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and how we ourselves come
together as one Microsoft

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to build the products, the
services, the innovations

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our customers deeply care about,

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but more importantly
even the tools we use.

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I'm a very big believer
that for any institution,

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any organization to endure
and to have long-term success,

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it needs to be grounded
in a sense of purpose

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that is renewed every day.

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In our case, we talk about
empowering every person

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and every organization on
the planet to achieve more.

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They're not just a set of words.

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For us, it's about being
able to do the hard work

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of building technology

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so that others can build more technology,

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and staying true to that.

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You know, across Microsoft,
we're always experimenting,

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experimenting in how can we
empower our own employees more.

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For example the annual Hackathon we do

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is a great opportunity for
people across the company

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to get outside of any narrow boundaries

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we may have set up as organizations

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so that they can go work on things

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that matter the most to them personally

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and to customer needs that
they seek and see out there.

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When I think about innovation,

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the word that comes to
mind for me is empathy

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because if you think about
the source of innovation,

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it's all about being able to meet

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the unmet, unarticulated
needs of customers.

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And in order for us to be
able to do that successfully,

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you need to have empathy.

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And to me, empathy is not
something you go to work

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and switch on the button called empathy,

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it's more about being
able to let life teach you

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how to become more empathetic,

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how to listen beyond even
the words from your customers

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and partners, and then innovate.

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And that to me is what drives innovation.